Before we explore the main difference between B2B vs B2C marketing, it is important that you first understand what both terms mean. How do these two marketing strategies differ from each other? Business-to-business (B2B) & business-to-consumer (B2C) marketing strategies aim to capture the attention of different audiences. And although both marketing strategies have some similarities, […]
The subscription based business model has increased in popularity, especially among marketers and SEOs. Subscription business models are now enjoying more visibility and interaction than ever. Generally, running a business that provides subscription applications, boxes, or membership fees can benefit your brand significantly. Some of the few benefits of using a subscription business are that […]
Post pandemic, doing things virtually has become a norm. With the emergence of webinars, businesses were able to maintain their presence. So don’t miss out on its benefits and learn how to create a webinar. If you’ve ever been to a good webinar, you will agree that it’s somewhat similar to an independent movie. You […]
Are you having trouble using Ubersuggest? Would you consider using an alternative Ubersuggest alternative if you had an option to choose from? Well, if you fall in this category, this blog is right for you. Let’s face it; it’s only natural that what might work for your business and brand might not work as well […]
As a marketing strategy, ephemeral content is nothing new to the internet space. Today, almost all social media platforms use ephemeral media in their digital marketing. Therefore, it’s likely you’ve engaged with this new form of marketing. Perhaps what you might not be familiar with is its name, ephemeral content. Well, ephemeral marketing is temporary […]
Given that the Clubhouse social app is getting mainstream exposure, the first question that most people probably think of is, “What is Clubhouse?” It’s an innocent question that deserves a comprehensive and definitive answer. Something we aim to discuss with our readers today on this post. Of all the upcoming social media platforms, clubhouse takes […]
Are you struggling to get your content out there but don’t know where to post your blog? You’re at the right place! One of the biggest mistakes marketers make with their content is publishing them on single platforms only, usually their websites. However, this type of minimal exposure will result in minimal visibility and, ultimately, […]
Part of Google ranking factors 2021 is to have good web scores based on the Core Web Vitals signals. Is your website ready for the big 2021 Google algorithmic update? The search engine giant will update its algorithm to incorporate better page experiences as a ranking signal. Google aims to factor in the user experience […]
Read on to identify why your Google ranking dropped automatically. Websites exist to be visited. That’s the primary reason why businesses create websites. However, visits mean different things, especially when it comes to the online space. For media sites, traffic could mean a source of income from online advertisements. For retailers, it translates to direct […]
This article teachers you how to successfully re-engage inactive customers. Read on! Customers are the backbone of any business. Without them, your business will lose much more than just revenue. It will lose its purpose. Therefore, attracting and retaining customers for your business has to be a top priority to remain successful and competitive in […]
