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What Is Google PageSpeed Insights?

Lo Jia Thong, December 31, 2020

Introduction to Google PageSpeed Insights Google Google PageSpeed Insights is an online tool that helps you find out how fast your website is and give you suggestions for improvements. Performing a PageSpeed test is simple. Just go to Google PageSpeed Insights website and type in your URL. Hit Analyse to perform the analysis. You’ll get […]

Digital Marketing Vs Traditional Marketing: What You Should Know

Ken, December 31, 2020

Are you looking to expand your content marketing repertoire but aren’t sure whether to use digital marketing or traditional marketing? You’re not alone! It’s likely you’ve once found yourself in the hot seat of this traditional marketing vs digital marketing debate. It’s not uncommon to end up pondering about which marketing strategy will be the […]

Bounce Rate vs Exit Rate: What Marketers Must Know

Ken, December 30, 2020

Website owners have a long history of investing time, money, brains, and sweat in bringing traffic to their sites. However, most brand owners always fail to consider tracking how many of their visitors leave almost immediately after landing on their sites. This is what we call bounce rate. What’s more, even fewer marketers track how […]

What is Google Penalty? – Here’s What You Need to Know

winnie, December 30, 2020

This post talks about Google Penalty, important Google penalty checks, and how you can recover if your website is penalized. Google has been around almost for as long as the internet itself. Over this period, the giant search engine continues to perfect the art of “customer first” and instill upon marketers the need for quality […]

Outbound Marketing: Why You Still Need It In 2022

Ken, December 29, 2020

What is Outbound Marketing? Outbound marketing has been around for a long, long time and has impacted a lot of things over the years. If we’re to be honest with ourselves, it hasn’t always been great. It’s known more for its annoying push marketing tactics. Yes! I’m talking telemarketers, junk mail, and that delightful cold […]

13 Pricing Page Best Practices to Use on Your Website Today

winnie, December 29, 2020

The only pricing page best practices article you’ll need. Let’s face it, creating an effective pricing page for your website that lists different pricing options available to customers is what determines whether you make a sale or not. A pricing page is basically the landing page with all your product/service features, benefits, and of course, […]

9 Brainstorm Techniques You Can Use To Get More Blog Ideas

Allysa, December 29, 2020

Here are the 9 effective brainstorm techniques you can use to bring your blogging and content creation to the next level. 53% (more than half) of businesses spend their time and money on content marketing, and 51% of the companies that invest in content marketing publish content every day. Blog posts (69%), videos (72%), and […]

2020 BiQ Roundup: How We Progressed & What’s Ahead Of Us

winnie, December 28, 2020

We’ve made it! What the rollercoaster year 2020 has been. We had to adjust to new ways of connecting, working, learning, and more. At the time when the world stayed apart to stay safe, our team came together, and we couldn’t be prouder of what we’ve achieved for all of our users this year – […]

9 Best Digital Marketing Strategies for Your 2022 Marketing Campaigns

Allysa, December 28, 2020

Here are the 9 effective digital marketing strategies you can use for your 2022 marketing campaigns. It doesn’t matter what products/services you offer or what industry you’re in – you cannot ignore digital marketing strategies. Not so long ago, businesses relied very little on websites and social media posts to market their products/services. Now, the […]

How to Create a Successful Tone of Voice in Writing for Your Organization

vivian, December 25, 2020

A tone of voice depicts how an organization communicates with the market audience. It covers the choice of words, sequence and tempo used to portray a brand’s values and personality. In a business setting, the tone of voice refers more to written communication than spoken words. This applies to all types of content created from […]

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