Keyword Intelligence

As people’s habits and needs vary when they search online, they may end up with hundreds of different word combinations to describe one and the same thing, which is what Keyword Intelligence is made to overcome.

This module drills the importance of targeting the right keywords or phrases based on the searcher's intent for your SEO strategy. After entering your word or phrase in the search bar, it gives you vital information about the keywords you want to target, allowing you to make informed decisions.

Keyword research allows you to gauge what your competitors are doing, what your customers are searching for, and which keywords are going to get you seen. Having the keyword intelligence module is the best place to start your keyword research and excel in it. 

How To Get Started

First, enter your target keyword in the search box. Next, choose your preferred location and languages. As of now, there are more than 100,000 locations and 35 languages that you can choose from!

Keyword Intelligence will start to analyze your target keyword and return with this result:

Use BiQ Keyword Intelligence to do keyword analysis

Related keywords help you find related keywords within your main keywords. Accurately finding them is a critical part of the keyword research process. 

Use related keywords in your content to help search engines better understand your content in the right context. In return, it can help your page rank faster. 

Just enter your keywords or topic in the search box, and click the generate button to start. 

BiQ will collect related keywords, content ideas, popular questions, and trending searches for the keyword you enter. You will be able to view them in different tabs, depending on your goal.

Keyword Overview 

The keyword overview offers you an instant report on your targeted keyword. 

It tells you the trend, monthly volume, number of search results, cost per click (CPC), and competition of your target keyword. 

Find keyword overview using BiQ Keyword Intelligence

Related Keywords Overview

Keyword Intelligence will analyze all the related keywords for your target keyword and show you an overview. 

Discover related keyword overview

Related Keywords - The total number of keywords related to your target keyword

Total Search Volume - The total search volume for all the related keywords

Average CPC - The average cost per click for the related keywords

Average Competition - The average competition for the related keywords

Keyword Intent - Shows the classification of keywords in terms of transactional, navigational, and information intent

Advanced Filter

On the top right of the search results, you can find options to filter your keywords suggestions based on Relatedness, Long Tail, Intent, and the Advanced include and/ or exclude filter.

Filter keyword by using advanced filter in BiQ

Filter by Relatedness

Filter by Relatedness allows you to filter the keyword suggestions based on the relatedness level - from closely to loosely related. Simply select the desired relatedness level, and click 

Filter Keywords. 

Quickly check the keywords on the suggestions to see if they are related to your topic. If the keywords seem unrelated, adjust the level until you are satisfied with the semantic relatedness. 

Filter by Long Tail

Filter by Long Tail allows you to select long-tail keyword suggestions. Other than that, you can also use this filter to discover only the short-tail keywords. Use them to get the type of keywords that you want; long tail or short tail.

Filter by Intent

Filter by Intent allows you to filter keyword suggestions by the user intent. The three intents listed are: Informational, Transactional and Navigational. 

  • Informational: Searching for information (E.g. Review, compare, recommendations)
  • Transactional: Searching for items to purchase (E.g. Buy, deal, discount)
  • Navigational: Searching for a specific brand, website or location. (E.g.YouTube, Google, Facebook)

Use this filter to specifically identify the user intent for different keywords.

Advanced Include and/ or Exclude Filters 

Advanced filters allow you to either include or exclude particular terms from the keyword suggestions provided. Just type it in and select the option “AND” or “OR” to get the desired results.

Advanced filter for better keyword research
  • Includes: Keywords in the table should contain the text entered in the filter
  • Excludes: Keywords in the table should not contain the text entered in the filter

Use this filter to perform laser-focused searches. You can also choose to include or exclude branded terms that are not relevant to your searches.     

Default Filters 

After selecting the best filter combination, click Filter Keywords and they will be set as a default until there are changes being made. 

The filter can be turned on and off anytime by dragging the orange button as seen below. 

Content Ideas

One of the most difficult parts of content marketing is coming up with fresh ideas that can result in quality traffic, lead, and conversions.

Use Content Ideas to easily find ideas that will make great blog posts, which will keep your readers coming back for more. 

Enter your keywords or phrases and this tool will come up with a list of content ideas that you can use to prove a hit with your readers.

Content Ideas Overview

Keyword Intelligence will analyze all the content ideas for your target keyword and show you an overview. 

Come up with content ideas your audience will love

Content Ideas - The total number of content ideas for your target keyword

Total Search Volume - The total search volume for all the content ideas

Average CPC - The average cost per click for the content ideas

Average Competition - The average competition for the content ideas

Keyword Intent - Shows the classification of keywords in terms of transactional, navigational, and information intent

Advanced Filter

On the top right of the search results, you can find options to filter your keywords suggestions based on Long-tail, Short-tail, Intent, and the Advanced include and/ or exclude filter.

Use the advanced filter for better keyword research

Filter by Long Tail

Filter by Long Tail allows you to select only long-tail keyword suggestions

Filter by Short Tail

Filter by Short Tail allows you to select only short-tail keyword suggestions 

Filter by Intent

Filter by Intent allows you to filter keyword suggestions by users’ intent. Three intents are listed: Informational, Transactional and Navigational

  • Informational: Searching for information (E.g. Review, compare, recommendations)
  • Transactional: Searching for items to purchase (E.g. Buy, deal, discount)
  • Navigational: Searching for a specific brand, website or location. (E.g.YouTube, Google, Facebook)

Use this filter to identify the user intent for different content ideas.

Advanced Include and/ or Exclude Filters 

Advanced filters allow you to either include or exclude particular terms from the keyword suggestions provided. Just type it in and select the option “AND” or “OR” to get the desired results.

  • Includes: Keywords in the table should contain the text entered in the filter
  • Excludes: Keywords in the table should not contain the text entered in the filter

Use this filter to perform laser-focused searches. You can also choose to include or exclude branded terms that are not relevant to your searches.     

Default Filters 

After selecting the best filter combination, click Filter Keywords, and the filters will be set as a default until there are changes made. 

The filter can be turned on and off anytime by dragging the orange button as seen below. 

Popular Questions show questions that are frequently asked by searchers in the search engine. It will return with valuable insights on what types of questions people ask in relation to your topic. 

This can be a great place for you to start creating a how-to content and frequently asked questions! Use the question phrases as a roadmap to your content marketing success. 

Get questions people also ask

Advanced Filter

On the top right of the search results, you can find options to filter your keywords suggestions based on the Advanced include and/ or exclude filter.

Advanced Include and/ or Exclude Filters 

Advanced filters allow you to either include or exclude particular terms from the keyword suggestions provided. Just type it in and select the option “AND” or “OR” to get the desired results.

  • Includes: Keywords in the table should contain the text entered in the filter
  • Excludes: Keywords in the table should not contain the text entered in the filter

Use this filter to perform laser-focused searches. You can also choose to include or exclude branded terms that are not relevant to your searches.     

Default Filters 

After selecting the best filter combination, click Filter Keywords, and the filters will be set as a default until there are changes made. 

The filter can be turned on and off anytime by dragging the orange button as seen below. 

Trending searches show the latest keywords or topics around your selected keyword. It helps you discover what trending searches people are searching for online.

Paying attention to online search trends can make a big difference in your content marketing success. This feature can help especially if you need some fresh, up-to-date content for your blog. 

Trending Searches Overview

Keyword Intelligence will analyze all the trending searches for your target keyword and show you an overview. 

See what is trending on the search engine to find the hottest topics

Trending Searches - The total number of trending searches for your target keyword

Total Search Volume - The total search volume for all the trending searches

Average CPC - The average cost per click for the trending searches

Average Competition - The average competition for the trending searches

Keyword Intent - Shows the ratio between transactional, navigational, and information intent

Advanced Filter

On the top right of the search results, you can find options to filter your trending searches suggestions based on Intent and the Advanced include and/ or exclude filter.

Filter by Intent

Filter by Intent allows you to filter keyword suggestions by the user intent. Three intents are listed: Informational, Transactional, and Navigational. 

  • Informational: Searching for information (E.g. Review, compare, recommendations)
  • Transactional: Searching for items to purchase (E.g. Buy, deal, discount)
  • Navigational: Searching for a specific brand, website, or location. (E.g.YouTube, Google, Facebook)

Use this filter to identify the user intent for different keywords.

Advanced Include and/ or Exclude Filters 

Advanced filters allow you to either include or exclude particular terms from the trending search suggestions provided. Just type it in and select the option “AND” or “OR” to get the desired results.

  • Includes: Keywords in the table should contain the text entered in the filter
  • Excludes: Keywords in the table should not contain the text entered in the filter

Use this filter to perform laser-focused searches. You can also choose to include or exclude branded terms that are not relevant to your searches.     

Default Filters 

After selecting the best filter combination, click Filter Keywords, and the filters will be set as default filters until there are changes made. 

The filter can be turned on and off anytime by dragging the orange button as seen below. 

Keyword Metrics

Depending on the type of keyword research, you will see the following metrics:

Related Keywords - Keywords related to your target keyword

Content Ideas - Keywords/Key concepts extracted from the content of the Top 10 ranking in the SERP

Questions - Questions that people usually search for in search engines

Answers - The answer displayed in search results for a given question

Trending Searches - Trending searches are popular searches that people perform on search engines

Trend - Trend shows the monthly search volume of a keyword over time

Volume - Average monthly search volume of a keyword

CPC - Cost Per Click (CPC) is the estimated sum of money that advertisers are paying to bid on this keyword on Google Ads

Comp - Competition is the number of advertisers bidding on each keyword, relative to all keywords across Google. It helps you understand how competitive the keyword is

Intent - The type of searcher's intent for the keyword or phrases; informational, transactional, or navigational

  • Informational: Searching for information (E.g. Review, compare, recommendations)
  • Transactional: Searching for items to purchase (E.g. Buy, deal, discount)
  • Navigational: Searching for a specific brand, website, or location. (E.g.YouTube, Google, Facebook)

Value - A measurement of how valuable a keyword is. Higher valued keywords give you more traffic at a lower competition

Exporting

Export your keywords list easily with these two steps. 

Step 1: Select the keywords that you want to export.

Export keywords from BiQ Keyword Intelligence

Step 2: Click the Export button found on the top right. Then, select to export it as CSV (spreadsheet) or PDF. 

Add To Collection

Select the keywords that you want to add to the collection, and click Add To Collection to create a new collection or add to the existing collection.

Save your favorite keyword with BiQ's Add To Collection feature